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The Impact of Community Involvement on Athlete Branding
In today's digital age, athletes have a unique opportunity to connect with fans and shape their personal brand through social...

Valenze
3 min read


Personal branding for introverts
Is personal branding also for introverts? Yes, it's for everyone! In this blog, we tell you why and give you tips on how to build your brand

Valenze
5 min read


The Sponsorship Funnel
Sponsorships are an important part of income in football. For most clubs, it is one of the most important streams of revenue. But not...

Valenze
3 min read


4 Reasons why Professional Athletes should use LinkedIn
As a professional athlete, you know how important social networking is. Regularly posting on your social accounts helps you to build up...

Valenze
3 min read


Strategies to improve fan engagement
Fans are very important to football players. Improving your engagement with them can be a great benefit.

Valenze
4 min read


Client Case: Selena Babb
From May 2022 until the end of January 2023 we have been working together with Selena Babb to develop her Personal Brand. As a...

Valenze
3 min read


Social media – a love-hate relationship
Many athletes have a certain love-hate relationship with social media. On the positive side your social channels give you the opportunity...

Valenze
4 min read


Offline Personal Branding Strategies
Personal branding is often mistaken for high social media activity. Social media is indeed a tool to share your story with a bigger...

Valenze
4 min read


6 ways to increase engagement on social media
Engaging with your audience has always been important. As a professional athlete, you can connect with them both on- and offline. Today...

Valenze
4 min read


Athlete Brand Analysis - Trinity Rodman
Trinity Rodman is an outstanding player on and off the pitch. In this article, we analyse her athlete brand.

Valenze
3 min read


Benefits of personal branding for athletes
As an athlete, you might have heard the term ‘personal branding’ several times. Maybe you haven’t really thought about it, or think you...

Valenze
4 min read


Why should you invest in personal branding?
Have you ever thought about the value of your personal brand? Or maybe we should go back one step - have you ever thought about personal...

Valenze
2 min read


Why a website is important for your personal branding
10 reasons why a website is important for your personal branding.
Ireneo Snel
3 min read


Trends of personal branding in women’s football
Stay up to date with the latest personal branding trends in women's football. With the growing interest in women's football, it is important

Valenze
2 min read


Name, Image, Likeness (NIL) for college athletes
The Name, Image, Likeness Policy made it possible for college athletes to leverage their brands. A strong personal athlete brand is importan

Valenze
2 min read
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